Our National Day of Action is an opportunity for us to come together, stand up to Big Tobacco, expose the tricks this industry uses to lure kids into addiction, and call for change. With your participation, our collective voice is stronger!

Tobacco companies are aggressively marketing deadly and addictive products while raking in billions of dollars in profits. They’re fighting policies that would actually reduce tobacco use. They’re developing new products to hook kids, using fun flavors and massive doses of nicotine. They’re lying, cheating and fooling people into a lifetime of addiction, disease and death. But we’re not fooled. And we can stop them.

Join us this April Fools' Day to take down Big Tobacco!